Module 4
Portraying evolving gender roles aptly has always been a tough nut to crack for ad agencies.
More often than not women have been depicted in the usual stereotypical roles over the years.
But as women learn to assert themselves and increase their spending power, brands are realising that they can no longer pander to the lowest common denominator in their communication.
Thankfully, some brands dare to break stereotypes beautifully and showcase the contemporary woman in her all new avatar.
More often than not women have been depicted in the usual stereotypical roles over the years.
But as women learn to assert themselves and increase their spending power, brands are realising that they can no longer pander to the lowest common denominator in their communication.
Thankfully, some brands dare to break stereotypes beautifully and showcase the contemporary woman in her all new avatar.
We should consider every child as a human being. we should not discriminate. Whether it is a girl or boy must have equal right in the property of parents. Dowry system must be abolished. It exploits women before and even after marriage. We should learn from the movie padman that periods in girls is as normal as toilet. We should talk about it freely. Girls should be encourage in physical activities and games also.
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